Margaux Le Pierres https://margauxlepierres.com Margaux Le Pierres Mon, 10 Feb 2025 23:33:16 +0000 https://margauxlepierres.com en Homepage https://margauxlepierres.com/Homepage Tue, 26 Dec 2017 21:58:16 +0000 Margaux Le Pierres https://margauxlepierres.com/Homepage Danielle Fertility https://margauxlepierres.com/Danielle-Fertility Mon, 01 Aug 2022 22:10:34 +0000 Margaux Le Pierres https://margauxlepierres.com/Danielle-Fertility <img width="2000" height="1125" width_o="2000" height_o="1125" data-src="https://freight.cargo.site/t/original/i/ff631230da00da4882ab993673fb2516aa9eec6e76f04dae8d0c5aaf470d6499/DF-1.jpg" data-mid="226025908" border="0" src="https://freight.cargo.site/w/1000/i/ff631230da00da4882ab993673fb2516aa9eec6e76f04dae8d0c5aaf470d6499/DF-1.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/355137c6947952fc1128a8b9c87b71d9e41a70dadf0416de3c9edd90674a2cee/DF-2.jpg" data-mid="226025909" border="0" src="https://freight.cargo.site/w/1000/i/355137c6947952fc1128a8b9c87b71d9e41a70dadf0416de3c9edd90674a2cee/DF-2.jpg" /><img width="3850" height="2160" width_o="3850" height_o="2160" data-src="https://freight.cargo.site/t/original/i/3f93622f3c25d06ab0eeec94be3cc00bb57c51709a6245b5c32ccead8895e026/DF-3.jpg" data-mid="226025910" border="0" src="https://freight.cargo.site/w/1000/i/3f93622f3c25d06ab0eeec94be3cc00bb57c51709a6245b5c32ccead8895e026/DF-3.jpg" /><img width="3850" height="2160" width_o="3850" height_o="2160" data-src="https://freight.cargo.site/t/original/i/2ce69f312753685254fd18659c6f5c27fc4ce300954176726f796370d7c7f587/DF-4.jpg" data-mid="226025911" border="0" src="https://freight.cargo.site/w/1000/i/2ce69f312753685254fd18659c6f5c27fc4ce300954176726f796370d7c7f587/DF-4.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/7d2227381777ad82cafd95a8401a9fa1acd123331f679a6750cbf725b55df303/DF-5.jpg" data-mid="226025912" border="0" src="https://freight.cargo.site/w/1000/i/7d2227381777ad82cafd95a8401a9fa1acd123331f679a6750cbf725b55df303/DF-5.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/cfd2da8a762c4444c07b7b253e057708056da250c3d012266f6a0a934feb58c9/DF-6.jpg" data-mid="226025913" border="0" src="https://freight.cargo.site/w/1000/i/cfd2da8a762c4444c07b7b253e057708056da250c3d012266f6a0a934feb58c9/DF-6.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/a669b5ac869a36d07499d1d225e68ff638f31c244c49df08fe341fa6a0122866/DF-7.jpg" data-mid="226025914" border="0" src="https://freight.cargo.site/w/1000/i/a669b5ac869a36d07499d1d225e68ff638f31c244c49df08fe341fa6a0122866/DF-7.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/c583311758d38b8c23b27ca0b14aa4ce5c456f1a449115485b1553c8171f3ec1/DF-8.jpg" data-mid="226025915" border="0" src="https://freight.cargo.site/w/1000/i/c583311758d38b8c23b27ca0b14aa4ce5c456f1a449115485b1553c8171f3ec1/DF-8.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/6e8b015540b382e24cc5af6f2a532639fdf2940d78e1a1fc4fc94f33c6219602/DF-9.jpg" data-mid="226025916" border="0" src="https://freight.cargo.site/w/1000/i/6e8b015540b382e24cc5af6f2a532639fdf2940d78e1a1fc4fc94f33c6219602/DF-9.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/ca820d3e7497da66a5784bffa48e96cf11dc4d6c31d56932b08433a431215aff/DF-10.jpg" data-mid="226055964" border="0" src="https://freight.cargo.site/w/1000/i/ca820d3e7497da66a5784bffa48e96cf11dc4d6c31d56932b08433a431215aff/DF-10.jpg" /><img width="3840" height="2320" width_o="3840" height_o="2320" data-src="https://freight.cargo.site/t/original/i/88c90734c1d790752c3dca118c46e5a23ad4f2f4e52313cb06a0d2fd91993d4d/Frame-3881.jpg" data-mid="226026323" border="0" src="https://freight.cargo.site/w/1000/i/88c90734c1d790752c3dca118c46e5a23ad4f2f4e52313cb06a0d2fd91993d4d/Frame-3881.jpg" /> I redesigned Danielle Fertility’s website, evolved the brand system, and art-directed a photoshoot to build a custom brand library. I worked with the founder to align the brand with her vision: Swiss-designed pharmaceutical packaging meets intimate, elevated and sensory. To achieve this, I introduced a more vibrant color palette, structured gridded layouts, a more legible secondary typeface, and clear guidelines for logomark and illustration usage. To balance the clinical precision of Swiss design with warmth, I art-directed a photoshoot that aimed to captured the intimacy of female body and to create a sense of connection by highlighting cellular-like patterns found in all living things. We also reimagined objects like IVF vials—typically associated with pain or outdated medical visuals—by placing them in a more editorial context that aligned them closer to other wellness products. Art Direction Creative Direction - Margaux Le PierrèsPhotographer – Daniela SpectorLight Tech – Ashley MarkleDigi Tech — Isobel RaeProp Stylist – Caylah Leas Logo Design &amp; Illustrations&nbsp;Abc-etc.com Development&nbsp;Philip Malboeuf daniellefertility.com maude https://margauxlepierres.com/maude-1 Tue, 27 Sep 2022 14:00:49 +0000 Margaux Le Pierres https://margauxlepierres.com/maude-1 As design director, I oversaw all creative output at maude, through art direction, social and advertising, digital and print. &nbsp; <img width="3840" height="1908" width_o="3840" height_o="1908" data-src="https://freight.cargo.site/t/original/i/fd0d3cae5947eb403aea9dab54be06488e98b0c9a147d72917c5e0aaee8543a4/summer_stories.jpg" data-mid="154229765" border="0" src="https://freight.cargo.site/w/1000/i/fd0d3cae5947eb403aea9dab54be06488e98b0c9a147d72917c5e0aaee8543a4/summer_stories.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dca4735a338b69189e1f7e76c608da836550b806b4e9b44a59c709d3d2ea67f2/Frame-53.jpg" data-mid="154323181" border="0" src="https://freight.cargo.site/w/1000/i/dca4735a338b69189e1f7e76c608da836550b806b4e9b44a59c709d3d2ea67f2/Frame-53.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/b04c426e5ff9a9bfe280646d8398270218ad3bb7f930fd0b642d41f02b3097e9/3MLP_YG_Maude_3.jpg" data-mid="154199710" border="0" src="https://freight.cargo.site/w/1000/i/b04c426e5ff9a9bfe280646d8398270218ad3bb7f930fd0b642d41f02b3097e9/3MLP_YG_Maude_3.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/a2e3f4f7a9eba9b35a64e3d7458f6e8820c0b0993475509f1654e2110239f4e4/3MLP_YG_Maude_2.jpg" data-mid="154199709" border="0" src="https://freight.cargo.site/w/1000/i/a2e3f4f7a9eba9b35a64e3d7458f6e8820c0b0993475509f1654e2110239f4e4/3MLP_YG_Maude_2.jpg" /> <img width="3840" height="2540" width_o="3840" height_o="2540" data-src="https://freight.cargo.site/t/original/i/b6b19266f5c2e12e733444d3fc25ef252e0bf15747efa5343268421eeb9af023/3MLP_YG_Maude_4a.jpg" data-mid="154199711" border="0" src="https://freight.cargo.site/w/1000/i/b6b19266f5c2e12e733444d3fc25ef252e0bf15747efa5343268421eeb9af023/3MLP_YG_Maude_4a.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/692ece3e36bb0e3c09c0405300845524eb7ee7f7ba08b63b494ba31d4697befb/3MLP_YG_Maude_5.jpg" data-mid="154199712" border="0" src="https://freight.cargo.site/w/1000/i/692ece3e36bb0e3c09c0405300845524eb7ee7f7ba08b63b494ba31d4697befb/3MLP_YG_Maude_5.jpg" /> winter campaign <img width="1920" height="988" width_o="1920" height_o="988" data-src="https://freight.cargo.site/t/original/i/422e61910c2ad531a944f3f710c5dca1e911b570e65160ba8ecfa359d4c4a39f/winter1.jpg" data-mid="154228543" border="0" src="https://freight.cargo.site/w/1000/i/422e61910c2ad531a944f3f710c5dca1e911b570e65160ba8ecfa359d4c4a39f/winter1.jpg" /> sex ed for all campaign. &nbsp; <img width="1250" height="1763" width_o="1250" height_o="1763" data-src="https://freight.cargo.site/t/original/i/543fdc5d1a51bbeca2b4506799ef1e8a1419ea6cc4fb50de7f67a9d3fb530a45/Frame-376.gif" data-mid="154322391" border="0" src="https://freight.cargo.site/w/1000/i/543fdc5d1a51bbeca2b4506799ef1e8a1419ea6cc4fb50de7f67a9d3fb530a45/Frame-376.gif" /> <img width="1920" height="2708" width_o="1920" height_o="2708" data-src="https://freight.cargo.site/t/original/i/190524eec2614cb1c7126d598fcd97cd229b4712b8b5dab1d65ae5fbe10ce2fe/Frame-375.jpg" data-mid="154322390" border="0" src="https://freight.cargo.site/w/1000/i/190524eec2614cb1c7126d598fcd97cd229b4712b8b5dab1d65ae5fbe10ce2fe/Frame-375.jpg" /> <img width="1920" height="1165" width_o="1920" height_o="1165" data-src="https://freight.cargo.site/t/original/i/761ce8093c6d2faa299d0559c40e455ddaaeba3d645cd4f1f2051fed5bd02614/Frame-366.jpg" data-mid="154322388" border="0" src="https://freight.cargo.site/w/1000/i/761ce8093c6d2faa299d0559c40e455ddaaeba3d645cd4f1f2051fed5bd02614/Frame-366.jpg" /> maude x asystem libido &nbsp; &nbsp; <img width="1920" height="954" width_o="1920" height_o="954" data-src="https://freight.cargo.site/t/original/i/eb731139addb1006d809c0ebae6735a58ed698673596d85e00a4ba962ba31fe5/Frame-96.jpg" data-mid="154219699" border="0" src="https://freight.cargo.site/w/1000/i/eb731139addb1006d809c0ebae6735a58ed698673596d85e00a4ba962ba31fe5/Frame-96.jpg" /> <img width="1920" height="954" width_o="1920" height_o="954" data-src="https://freight.cargo.site/t/original/i/10307b971fabb2346f8e62e7cd2accdd1047d1331108f94dc4b4d3d3ea2c6c78/Frame-52.jpg" data-mid="154219698" border="0" src="https://freight.cargo.site/w/1000/i/10307b971fabb2346f8e62e7cd2accdd1047d1331108f94dc4b4d3d3ea2c6c78/Frame-52.jpg" /> <img width="3000" height="2066" width_o="3000" height_o="2066" data-src="https://freight.cargo.site/t/original/i/e5af1f2147c682d8089b7a7238d081459d4a7e66dad9d4a551d63d73f46470e4/20220223-Libido-MD-Hero.jpg" data-mid="154228573" border="0" src="https://freight.cargo.site/w/1000/i/e5af1f2147c682d8089b7a7238d081459d4a7e66dad9d4a551d63d73f46470e4/20220223-Libido-MD-Hero.jpg" /> cinemaude series&nbsp; <img width="1920" height="1272" width_o="1920" height_o="1272" data-src="https://freight.cargo.site/t/original/i/ea253799507480c184e0834bf3879d4a398745d69dc6e28aba126d69d263466d/Frame-373.jpg" data-mid="154322389" border="0" src="https://freight.cargo.site/w/1000/i/ea253799507480c184e0834bf3879d4a398745d69dc6e28aba126d69d263466d/Frame-373.jpg" /> <img width="1920" height="1272" width_o="1920" height_o="1272" data-src="https://freight.cargo.site/t/original/i/9e71462b2b7fe2595d5927ef3bfcb952761fa0f2e1b4d6ef771961da45dee390/Frame-380.jpg" data-mid="154322394" border="0" src="https://freight.cargo.site/w/1000/i/9e71462b2b7fe2595d5927ef3bfcb952761fa0f2e1b4d6ef771961da45dee390/Frame-380.jpg" /> medium cone &amp; spot &nbsp;&nbsp; <img width="1920" height="960" width_o="1920" height_o="960" data-src="https://freight.cargo.site/t/original/i/b8f314823f3185797463afd8f9004d8b01d8aa482d308d023505f56a533702f9/spot_mcone.jpg" data-mid="154228117" border="0" src="https://freight.cargo.site/w/1000/i/b8f314823f3185797463afd8f9004d8b01d8aa482d308d023505f56a533702f9/spot_mcone.jpg" /> libido campaign photography &amp; video —Garnish &amp; Daniela Spector art Direction— Margaux Le Pierrès, Maria Laura Camejo and Christina &amp; Verena Michelitschwinter campaignphotography &amp; video —Kyle Lieberman, Hai Ngo &amp; GarnishArt Direction— Margaux Le Pierrès, Maria Laura Camejo summer campaign photography – Collin Hughes video – Kyle Liebermanvideo assistant — Nick Laviondesigner – Maria Laura Camejo all work created at maude®creative director— Éva Goicochea designer — Maria Laura Camejo&nbsp; Tap In https://margauxlepierres.com/Tap-In Thu, 25 Jul 2019 02:00:50 +0000 Margaux Le Pierres https://margauxlepierres.com/Tap-In <img width="2032" height="1500" width_o="2032" height_o="1500" data-src="https://freight.cargo.site/t/original/i/6c7008fff884ad99a1c8837906a0099265ccfc8ee4ad0eeb5e82703044fb618c/Tap-In-Home.jpg" data-mid="47302635" border="0" src="https://freight.cargo.site/w/1000/i/6c7008fff884ad99a1c8837906a0099265ccfc8ee4ad0eeb5e82703044fb618c/Tap-In-Home.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/62c372117e04b13cbc071df46a092baca692dd0d6411658b76eaa6171bdad89a/Tap-In-Comp.jpg" data-mid="196312669" border="0" src="https://freight.cargo.site/w/1000/i/62c372117e04b13cbc071df46a092baca692dd0d6411658b76eaa6171bdad89a/Tap-In-Comp.jpg" /> <img width="2032" height="1500" width_o="2032" height_o="1500" data-src="https://freight.cargo.site/t/original/i/79615534c82ce5cdae7498863d4ac01c7e30541d5dccab022e9a7a8bd8f48cfd/Tap-In-BreathingComp.jpg" data-mid="47302610" border="0" src="https://freight.cargo.site/w/1000/i/79615534c82ce5cdae7498863d4ac01c7e30541d5dccab022e9a7a8bd8f48cfd/Tap-In-BreathingComp.jpg" /> <img width="1920" height="1275" width_o="1920" height_o="1275" data-src="https://freight.cargo.site/t/original/i/34c2d923cf817ddbaa8ce4432e8d79c7c88a0e2de0ef9b2668d5f9355d72a750/1MLP_YG_TapIn_3.jpg" data-mid="196311884" border="0" src="https://freight.cargo.site/w/1000/i/34c2d923cf817ddbaa8ce4432e8d79c7c88a0e2de0ef9b2668d5f9355d72a750/1MLP_YG_TapIn_3.jpg" /> <img width="1920" height="1275" width_o="1920" height_o="1275" data-src="https://freight.cargo.site/t/original/i/8f7d1ec0d1d5b10d6d7cd4b4223bd83e70ce986a556f212f0e589b6e669a696a/1MLP_YG_TapIn_4.jpg" data-mid="196311885" border="0" src="https://freight.cargo.site/w/1000/i/8f7d1ec0d1d5b10d6d7cd4b4223bd83e70ce986a556f212f0e589b6e669a696a/1MLP_YG_TapIn_4.jpg" /> Tap In is a live, group meditation app. Every day at 3pm, a teacher broadcasts a meditation for ten minutes. Tap In is devoted completely to being in the moment. There is only 1 UI element: a button that allows you to Tap In to a live sessions. This button only becomes active, when a session is active at 3pm. The remainder of the app —the breathing coach, the generated light orbs (each representing a live user as they come and go )— is meant to be experienced not interacted with. These generative animations are created in real time, a bit different every day, just like each live session and each time you sit to meditate. Once a mediation begins, even the app's minimal UI fades away and disappears, a refreshing change from apps that are always vying for your attention. We do not have any double tapping or scrolling. The UI is completely stripped back, to support the concept of the app in full authenticity: A teacher broadcasts a meditation once a day, for ten minutes, and the experience only lives once. This is unlike almost all apps, not just meditation apps. It is technology that supports us, not distracts us. &nbsp; I created, launched and mantain this app with the amazing team at Fictive Kin.&nbsp; /Created at Fictive Kin Tostitos https://margauxlepierres.com/Tostitos Mon, 10 Feb 2025 23:33:16 +0000 Margaux Le Pierres https://margauxlepierres.com/Tostitos <img width="3840" height="2127" width_o="3840" height_o="2127" data-src="https://freight.cargo.site/t/original/i/21ccc7d277da0ba32e3c2f7b0e827b213baee9ccdc0642a7b1cfcc23557364e6/Tostitos_1.jpg" data-mid="226366616" border="0" src="https://freight.cargo.site/w/1000/i/21ccc7d277da0ba32e3c2f7b0e827b213baee9ccdc0642a7b1cfcc23557364e6/Tostitos_1.jpg" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/010155d130eefd122a6696d9bf5f52b8d3fa2ed9933b6d072e52f1bc2c501cf1/Tostitos_2.jpg" data-mid="226366617" border="0" src="https://freight.cargo.site/w/1000/i/010155d130eefd122a6696d9bf5f52b8d3fa2ed9933b6d072e52f1bc2c501cf1/Tostitos_2.jpg" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/103e20a6498b57e13389d1642929851c2cfec4ec4e085dc6d07341f5b570fdb7/Tostitos_3.jpg" data-mid="226366618" border="0" src="https://freight.cargo.site/w/1000/i/103e20a6498b57e13389d1642929851c2cfec4ec4e085dc6d07341f5b570fdb7/Tostitos_3.jpg" /> <img width="3834" height="2150" width_o="3834" height_o="2150" data-src="https://freight.cargo.site/t/original/i/58fa0d5ed745420f9e186de78805ba32eaeb6415200a764057575fa911d9d792/Tostitos_6.jpg" data-mid="226366619" border="0" src="https://freight.cargo.site/w/1000/i/58fa0d5ed745420f9e186de78805ba32eaeb6415200a764057575fa911d9d792/Tostitos_6.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/03efd15518b1729a486c7425a8f398a4474c3949665eee2fa50f68220e12c666/Tostitos_5.jpg" data-mid="226367226" border="0" src="https://freight.cargo.site/w/1000/i/03efd15518b1729a486c7425a8f398a4474c3949665eee2fa50f68220e12c666/Tostitos_5.jpg" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/89ff38ee95d51535cc2d6bf27bacf14cfcec9733e9d76b8415013e3e65ea8589/Tostitos_7.jpg" data-mid="226366936" border="0" src="https://freight.cargo.site/w/1000/i/89ff38ee95d51535cc2d6bf27bacf14cfcec9733e9d76b8415013e3e65ea8589/Tostitos_7.jpg" /><img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/fe64b6e84161345f5d9d9b69445cf70b080f6ab32558308e4fb3534344b6968a/Tostitos_8.jpg" data-mid="226366621" border="0" src="https://freight.cargo.site/w/1000/i/fe64b6e84161345f5d9d9b69445cf70b080f6ab32558308e4fb3534344b6968a/Tostitos_8.jpg" /> I was brought on as Creative Director for Tostitos Canada’s first brand activation since its rebrand led by Vocabulary. The rebrand aimed to move Tostitos away from its primary association with Tex-Mex cuisine, and instead position it as a blank canvas for global flavors.Meet the Tasting Window. Inspired by the wine windows of Florence, we invited Canadians to ring the bell and sample three delicious bites crafted by Chef Lee.&nbsp; I led design for the Tasting Window, overseeing and designing the tasting window facades, all on-site elements like plates, menus, OOH, paid and organic social content, PR events and food photography. Campaign Wins 54,000 bites served = 150% above target68M earned PR impressions&nbsp; = 700% above KPI $54,000 donated = 151,000 meals for Canadians in need Created at Vocabulary ECD: Pete Baston Creative Director, Art: Margaux Le Pierrès Creative Director, Copy: Becky Nissel Animation: Young Woo Group Account Director: Taylor Johnston Video Editor: Logan Hursh Photography: Jodi PudgeFood Stylist: Matthew Kimura Lacure https://margauxlepierres.com/Lacure Mon, 01 Aug 2022 22:05:36 +0000 Margaux Le Pierres https://margauxlepierres.com/Lacure <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/b671ca9e9bb0dccabbfbb8c22d72254cb0646fd4f4333ac5c399531e92223196/4MLP_YG_Lacure_1.jpg" data-mid="149360604" border="0" src="https://freight.cargo.site/w/1000/i/b671ca9e9bb0dccabbfbb8c22d72254cb0646fd4f4333ac5c399531e92223196/4MLP_YG_Lacure_1.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/b4a76f74be4063b50d41855b5b8fa1f3b67139262bfc0b39779b9b70b48facf6/4MLP_YG_Lacure_2.jpg" data-mid="149360606" border="0" src="https://freight.cargo.site/w/1000/i/b4a76f74be4063b50d41855b5b8fa1f3b67139262bfc0b39779b9b70b48facf6/4MLP_YG_Lacure_2.jpg" /><img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/b4b762b7aef4d12f435384a6f167d823e19392d4687957b9142a23b664332678/4MLP_YG_Lacure_3.jpg" data-mid="149360607" border="0" src="https://freight.cargo.site/w/1000/i/b4b762b7aef4d12f435384a6f167d823e19392d4687957b9142a23b664332678/4MLP_YG_Lacure_3.jpg" /><img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/345bfd84dc801f8c6af1b35c5ab23ee8f1f323138d9ddb29fe4db481906f0d8f/4MLP_YG_Lacure_4.jpg" data-mid="149360608" border="0" src="https://freight.cargo.site/w/1000/i/345bfd84dc801f8c6af1b35c5ab23ee8f1f323138d9ddb29fe4db481906f0d8f/4MLP_YG_Lacure_4.jpg" /><img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/3205731ac18f6d19f21912d341b58d6e15eeb3ccf1adb2f798ee46aed13f30ac/4MLP_YG_Lacure_5.jpg" data-mid="149360609" border="0" src="https://freight.cargo.site/w/1000/i/3205731ac18f6d19f21912d341b58d6e15eeb3ccf1adb2f798ee46aed13f30ac/4MLP_YG_Lacure_5.jpg" /><img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/da16e11ca8c5078e078a064c0c548fd5d7c79aa7f62914d80159506005c95e75/4MLP_YG_Lacure_6.jpg" data-mid="149360611" border="0" src="https://freight.cargo.site/w/1000/i/da16e11ca8c5078e078a064c0c548fd5d7c79aa7f62914d80159506005c95e75/4MLP_YG_Lacure_6.jpg" /><img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/9e5eed5b850e838ae86fd2a639ca12a3e28efc137bbb6332a6910a35a8d2fc92/MLP_YG_Lacure_6.jpg" data-mid="196313784" border="0" src="https://freight.cargo.site/w/1000/i/9e5eed5b850e838ae86fd2a639ca12a3e28efc137bbb6332a6910a35a8d2fc92/MLP_YG_Lacure_6.jpg" /> Created with Pete Baston at Vocabulary Legacy https://margauxlepierres.com/Legacy Mon, 26 Sep 2022 18:36:59 +0000 Margaux Le Pierres https://margauxlepierres.com/Legacy <img width="1920" height="1608" width_o="1920" height_o="1608" data-src="https://freight.cargo.site/t/original/i/3633a9473870508b6b88ca6150abc570c06d7f7d9aae551b2d2b0fd11e1a5220/Frame-1097.jpg" data-mid="154124953" border="0" src="https://freight.cargo.site/w/1000/i/3633a9473870508b6b88ca6150abc570c06d7f7d9aae551b2d2b0fd11e1a5220/Frame-1097.jpg" /> <img width="1920" height="1608" width_o="1920" height_o="1608" data-src="https://freight.cargo.site/t/original/i/728354707accba8d2ae8e482c02a583c1e1f8ae39da7b1e37c023fc2ad733f40/Frame-1106.jpg" data-mid="154124955" border="0" src="https://freight.cargo.site/w/1000/i/728354707accba8d2ae8e482c02a583c1e1f8ae39da7b1e37c023fc2ad733f40/Frame-1106.jpg" /> <img width="1920" height="1222" width_o="1920" height_o="1222" data-src="https://freight.cargo.site/t/original/i/8d934e9208f21ee496b3dacb95a7e20b639f3e0d00eff0297cf475ffad11ee4f/Frame-1100.jpg" data-mid="154124954" border="0" src="https://freight.cargo.site/w/1000/i/8d934e9208f21ee496b3dacb95a7e20b639f3e0d00eff0297cf475ffad11ee4f/Frame-1100.jpg" /> <img width="1920" height="1317" width_o="1920" height_o="1317" data-src="https://freight.cargo.site/t/original/i/5e2be6cf3faecf23694f3b01ab2ea4943dce457b01a8d7a90bc9744625dada5b/Frame-1110.jpg" data-mid="154124956" border="0" src="https://freight.cargo.site/w/1000/i/5e2be6cf3faecf23694f3b01ab2ea4943dce457b01a8d7a90bc9744625dada5b/Frame-1110.jpg" /> <img width="1920" height="1317" width_o="1920" height_o="1317" data-src="https://freight.cargo.site/t/original/i/fbc5a47d36511c9a9c0d8cb9eb73524f030fa1491331154c0df3c1b19eee1d92/Frame-1111.jpg" data-mid="154124957" border="0" src="https://freight.cargo.site/w/1000/i/fbc5a47d36511c9a9c0d8cb9eb73524f030fa1491331154c0df3c1b19eee1d92/Frame-1111.jpg" /> <img width="1920" height="1222" width_o="1920" height_o="1222" data-src="https://freight.cargo.site/t/original/i/08d51a0520ac85a982770037c467471865d1bff24b8b5a3b42b37d81cdd26954/Frame-1112.jpg" data-mid="154124958" border="0" src="https://freight.cargo.site/w/1000/i/08d51a0520ac85a982770037c467471865d1bff24b8b5a3b42b37d81cdd26954/Frame-1112.jpg" /> <img width="1920" height="1317" width_o="1920" height_o="1317" data-src="https://freight.cargo.site/t/original/i/76c684151af091a9a2f634df83084fc81d4796ec53491c10c95dfc1aed4991b2/Frame-1115.jpg" data-mid="154124959" border="0" src="https://freight.cargo.site/w/1000/i/76c684151af091a9a2f634df83084fc81d4796ec53491c10c95dfc1aed4991b2/Frame-1115.jpg" /> As the Legacy team prepared to launch more products, kits and services, they hired me to rethink their shop experience. I redesigned their product landing page, product details pages and check out experience, creating clear hierarchy, highlighting key information and using their brand vernacular of lines (inspired by timelines) to enhance the experience.&nbsp; ISLA https://margauxlepierres.com/ISLA Fri, 02 Jul 2021 19:05:42 +0000 Margaux Le Pierres https://margauxlepierres.com/ISLA <img width="2000" height="1458" width_o="2000" height_o="1458" data-src="https://freight.cargo.site/t/original/i/fbea222f46ebc4af4421b9a412f2267342cc49dc0e8e4d352b7c16f696887234/Frame-10.jpg" data-mid="112913640" border="0" src="https://freight.cargo.site/w/1000/i/fbea222f46ebc4af4421b9a412f2267342cc49dc0e8e4d352b7c16f696887234/Frame-10.jpg" /> <img width="3840" height="2800" width_o="3840" height_o="2800" data-src="https://freight.cargo.site/t/original/i/7bc8cdb2983f9eb0786bf5d31535eee90ec2cb473b4528f52c67f13b88260b93/ISLAGIF.gif" data-mid="112913255" border="0" src="https://freight.cargo.site/w/1000/i/7bc8cdb2983f9eb0786bf5d31535eee90ec2cb473b4528f52c67f13b88260b93/ISLAGIF.gif" /> <img width="3840" height="4716" width_o="3840" height_o="4716" data-src="https://freight.cargo.site/t/original/i/ae61b5d32d5b12c1345dfc0baf491287c170d640253cc83ee323f50357593db6/Frame-11.jpg" data-mid="112913641" border="0" src="https://freight.cargo.site/w/1000/i/ae61b5d32d5b12c1345dfc0baf491287c170d640253cc83ee323f50357593db6/Frame-11.jpg" /> <img width="2000" height="1458" width_o="2000" height_o="1458" data-src="https://freight.cargo.site/t/original/i/71963cca1225097bbe947c393daf08812315a14dc07b606fb0c29ab932fb35be/Frame-24.jpg" data-mid="112913642" border="0" src="https://freight.cargo.site/w/1000/i/71963cca1225097bbe947c393daf08812315a14dc07b606fb0c29ab932fb35be/Frame-24.jpg" /> <img width="2000" height="3248" width_o="2000" height_o="3248" data-src="https://freight.cargo.site/t/original/i/a3f2dc8be9b265517a6065fefe9ed7f620fc17dbcdb2ab6528caacdeaff832c0/Frame-25.jpg" data-mid="112913643" border="0" src="https://freight.cargo.site/w/1000/i/a3f2dc8be9b265517a6065fefe9ed7f620fc17dbcdb2ab6528caacdeaff832c0/Frame-25.jpg" /> I was lucky enough to be work with my dear friend&nbsp; Allegra Poschmann and the team at Isla. We worked to unearth the true Isla story and create a system of modules that allowed their art direction to shine. /Created with Allegra Poschmann at Pact /Developed by Pact CANVS https://margauxlepierres.com/CANVS Wed, 30 Jun 2021 18:15:33 +0000 Margaux Le Pierres https://margauxlepierres.com/CANVS <img width="1920" height="1400" width_o="1920" height_o="1400" data-src="https://freight.cargo.site/t/original/i/ddaa6eaa910c9211ebf21877ed6982ec8c3e2acec0d7930599d6eb1c18d69556/Frame-10.jpg" data-mid="112739922" border="0" src="https://freight.cargo.site/w/1000/i/ddaa6eaa910c9211ebf21877ed6982ec8c3e2acec0d7930599d6eb1c18d69556/Frame-10.jpg" /> <img width="1920" height="1400" width_o="1920" height_o="1400" data-src="https://freight.cargo.site/t/original/i/6e926a2438e486ff6842967432a8236b6453492973da650c988d742b7591a78c/Frame-24.jpg" data-mid="112740008" border="0" src="https://freight.cargo.site/w/1000/i/6e926a2438e486ff6842967432a8236b6453492973da650c988d742b7591a78c/Frame-24.jpg" /> <img width="1920" height="1996" width_o="1920" height_o="1996" data-src="https://freight.cargo.site/t/original/i/bf0fa041e7c45fd7e16c2557b81f62161e14c6f967170961cd5f977589470235/Frame-11.jpg" data-mid="112740002" border="0" src="https://freight.cargo.site/w/1000/i/bf0fa041e7c45fd7e16c2557b81f62161e14c6f967170961cd5f977589470235/Frame-11.jpg" /> <img width="1920" height="1400" width_o="1920" height_o="1400" data-src="https://freight.cargo.site/t/original/i/4e8668a56af9e179cf9f3ec8d3a267f5d273d0ea45e7dc83abbc59dfb50ff5a2/Frame-14.jpg" data-mid="112740003" border="0" src="https://freight.cargo.site/w/1000/i/4e8668a56af9e179cf9f3ec8d3a267f5d273d0ea45e7dc83abbc59dfb50ff5a2/Frame-14.jpg" /> <img width="3840" height="7650" width_o="3840" height_o="7650" data-src="https://freight.cargo.site/t/original/i/a10d1ee6d65cb4dd7187cde4990ed107329de6cc705d481138970eb6eb9862ed/Frame-17.jpg" data-mid="112740884" border="0" src="https://freight.cargo.site/w/1000/i/a10d1ee6d65cb4dd7187cde4990ed107329de6cc705d481138970eb6eb9862ed/Frame-17.jpg" /> <img width="1920" height="1755" width_o="1920" height_o="1755" data-src="https://freight.cargo.site/t/original/i/6bbd7104f152aba8fd87a7f62d544f3e4dbf62b9f3c79f0e07859b9e4a8e0660/Frame-18.jpg" data-mid="112740005" border="0" src="https://freight.cargo.site/w/1000/i/6bbd7104f152aba8fd87a7f62d544f3e4dbf62b9f3c79f0e07859b9e4a8e0660/Frame-18.jpg" /> <img width="1920" height="1400" width_o="1920" height_o="1400" data-src="https://freight.cargo.site/t/original/i/7ee1a86352e60045eb26a9dc1b362d0ac4e54ea18ff8411b2826e4d86f14a6a4/Frame-21.jpg" data-mid="112740006" border="0" src="https://freight.cargo.site/w/1000/i/7ee1a86352e60045eb26a9dc1b362d0ac4e54ea18ff8411b2826e4d86f14a6a4/Frame-21.jpg" /> <img width="1920" height="1697" width_o="1920" height_o="1697" data-src="https://freight.cargo.site/t/original/i/1ca370ad217e5e9949be6083389ffb6615d236cda6d455137ad5df1ee493e0db/Frame-23.jpg" data-mid="112740007" border="0" src="https://freight.cargo.site/w/1000/i/1ca370ad217e5e9949be6083389ffb6615d236cda6d455137ad5df1ee493e0db/Frame-23.jpg" /> CANVS Bottega is an experimental e-commerce workshop exploring sustainability through collaboration and community created by Sheree Commerford.&nbsp;The primary goal was to highlight the sustainability practices that underlie all collaborations and products being sold on the sight. Sheree and I first worked to create a clear ethical scaffolding, and then I implemented a pattern that could appear on each product page.&nbsp; To help with easy navigation and create a strong brand lanaguage, I assigned a color to each of her product offerings: inhouse, prints and collaborations.https://shop.canvsbottega.com/ Zazo Strength https://margauxlepierres.com/Zazo-Strength Mon, 01 Aug 2022 21:58:34 +0000 Margaux Le Pierres https://margauxlepierres.com/Zazo-Strength <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/bc436700026e45370ad451880a5bbe549c81770537bb282196252c3f8725b8bb/2MLP_YG_Zazo_1.jpg" data-mid="149360162" border="0" src="https://freight.cargo.site/w/1000/i/bc436700026e45370ad451880a5bbe549c81770537bb282196252c3f8725b8bb/2MLP_YG_Zazo_1.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/9c48338b3bc9b7e66c1c3a71686790560c502341c9d7b8a3210f636910b1d308/2MLP_YG_Zazo_2.jpg" data-mid="149360167" border="0" src="https://freight.cargo.site/w/1000/i/9c48338b3bc9b7e66c1c3a71686790560c502341c9d7b8a3210f636910b1d308/2MLP_YG_Zazo_2.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/f99ede8ab738d538a7531084c768fe6d7f488a6749648984a77c76fff125e1ba/2MLP_YG_Zazo_3.jpg" data-mid="149360173" border="0" src="https://freight.cargo.site/w/1000/i/f99ede8ab738d538a7531084c768fe6d7f488a6749648984a77c76fff125e1ba/2MLP_YG_Zazo_3.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/da4742a22cb1137787c500a5672b2bf65c7c3142f5e4e1cdc7317867886db3bb/2MLP_YG_Zazo_4.jpg" data-mid="149360177" border="0" src="https://freight.cargo.site/w/1000/i/da4742a22cb1137787c500a5672b2bf65c7c3142f5e4e1cdc7317867886db3bb/2MLP_YG_Zazo_4.jpg" /> <img width="3840" height="2550" width_o="3840" height_o="2550" data-src="https://freight.cargo.site/t/original/i/2fb6a88b4e94ffab971f1a3a7d1b903bc786ba8e5422ad6fa7346e2a3909a5e9/2MLP_YG_Zazo_5.jpg" data-mid="149360184" border="0" src="https://freight.cargo.site/w/1000/i/2fb6a88b4e94ffab971f1a3a7d1b903bc786ba8e5422ad6fa7346e2a3909a5e9/2MLP_YG_Zazo_5.jpg" />